13 noviembre 2012

Branding the Presidents


Hace justo una semana se celebraron las elecciones en EE.UU. y el otro día me preguntaron que cómo siendo americanas, no habíamos hecho ninguna mención de ello en el blog. La verdad es que no somos mucho de hablar sobre política y no nos parecía un tema a comentar en nuestro blog de cosas beautiful.

Pero por casualidad, el otro día descubrí la página Branding the Presidents of the United States, un proyecto creado por la joven diseñadora Meg Jannott con motivo de las elecciones norteamericanas. Su proyecto está basado en unir la política y el diseño: 44 presidentes = 44 diseños. Su objetivo es crear un diseño único para cada presidente, inspirándose en slogans, fotos, frases célebres, trayectoria y personalidad de cada uno.

Si cada presidente norteamericano fuese una marca, ¿cuál seria su imagen? Y aquí tenéis una selección de sus diseños:

Fortieth President: Ronald Reagan (1981-1989)

Thirty-Fifth President: John F. Kennedy (1961-1963) This photo depicts NASA Deputy Administrator Robert Seamans, Dr. Wernher von Braun and President Kennedy at Cape Canaveral. Dr. Wernher von Braun explains the Saturn Launch System to President John F. Kennedy.  In a time of uncertainty at home and abroad, an American president proposes bold new steps in the exploration of space.He calls for “longer strides” which “may hold the key to our future here on Earth.” He touts the potential of “even more exciting and ambitious exploration of space, perhaps beyond the moon, perhaps to the very end of the solar system itself.” The year is 1961. The president is John F. Kennedy. But the words ring true today, as NASA once again aims for new frontiers with the Vision for Space Exploration.Kennedy’s “Special Message to Congress on Urgent National Needs” came on May 25, just three weeks after Mercury astronaut Alan B. Shepard became the first American in space. Delivered at the height of the Cold War with the Soviet Union, the speech is best known for Kennedy’s audacious challenge to NASA and America: “I believe that this nation should commit itself to achieving the goal, before this decade is out, of landing a man on the moon and returning him safely to Earth.”  Read more here: nasa.gov

Fourth President: James Madison (1751-1836)

Thirty-Second President: Franklin Roosevelt (1933-1945) This picture shows “FDR and Fala, out for a ride”.  Fala was a famous Scottish Terrier, the beloved dog of U.S. President Franklin D. Roosevelt. One of the most famous presidential pets, Fala captured the attention of the public in the United States and followed Roosevelt everywhere, becoming part of Roosevelt’s public image. His White House antics were widely covered in the media and often referenced both by Roosevelt and his wife, Eleanor Roosevelt. Fala survived Roosevelt by seven years and was buried alongside him. A statue of him alongside Roosevelt is prominently featured in Washington, D.C.’s Franklin Delano Roosevelt Memorial, the only presidential pet so honored.

Sixteenth President: Abraham Lincoln (1809-1865)

Twelfth President: Zachary Taylor (1784-1850)

First President: George Washington 1732-1799

Twenty-First President Chester A. Arthur: 1829-1886

Thirty-Seventh President: Richard Nixon (1969-1973) Hand lettering. “Whether we shape the future in the image of our hopes, is ours to determine by our actions and our choices.” Richard Nixon

El proyecto todavía no ha acabado y aún quedan algunos presidentes por diseñar, así que si os interesa podéis ir siguiendo este proyecto tan original y como no, beautiful. Porque la política también puede ser divertida y auténtica.


From BCN, 
C

1 comentario:

  1. Anónimo13 de noviembre de 2012, 14:05

    ME HA ENCANTADO ESTE ENCUENTRO!!! FELICIDADES POR EL POST DE HOY!!! PAULA

    ResponderEliminar

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